BBA in Family Business
The Bachelor of Business Administration (BBA) in Modernizing Family Managed Business is an undergraduate degree tailored for individuals aspiring to enhance and modernize their family enterprises. This program equips students with contemporary strategies and technological tools necessary for effectively managing, expanding, and digitizing their family businesses, thereby ensuring the sustainability of their legacy for future generations.
Duration :- 3 year full time
Eligibility :- X11/11 PU 50%
Program Overview
JPJ MANAGEMENT STUDIES offers a Bachelor of Business Administration (BBA) in Family Business and Entrepreneurship, a three-year undergraduate program accredited by AICTE. This curriculum integrates the standard The Bachelor of Business Administration (BBA) coursework with specialized content focused on family business dynamics, encompassing areas such as finance, management, administration, accounting, marketing, and strategies for modernizing family enterprises. The program is designed to equip students with the skills necessary to effectively manage, expand, and innovate within their family businesses over the course of three years.
The BBA in Family Business and Entrepreneurship emphasizes experiential learning and provides opportunities for engagement in international business initiatives, facilitating the modernization of students’ enterprises. Participants also benefit from access to a burgeoning seed funding pool of ₹21 Crores and a network of industry experts who offer guidance in career development. This program acts as a foundational platform for students aspiring to enhance and innovate their family businesses.
Program Highlights
experimental learning
the curriculum is integrated with practical and experiential learning to enhance the learning methodologies
Modernizing Family Business Methodologies
Our programs equip students with strategies to modernize businesses, guided by insights from industry experts.
Solve Business Challenges
Students are equipped to analyze real-world challenges and drive digital transformation in business through innovative solutions that foster growth and development.
Live Projects
The curriculum includes capstone projects and live assignments, preparing students to successfully manage their family business ventures.
Networking and Interactive Sessions
Networking sessions are organized for students to connect with industry leaders, gain insights into business planning and development.
Global Exposure
Students gain global exposure by participating in international business festivals and conferences.
Business Plan Development
Assist students in solving business challenges, understanding market strategies, and developing short-term and long-term business plans.
BCA Syllabus
- Language I
- Language -II
- Principle of Management
- Market Analysis for Business Decisions
- Statistics for Business Decisions – I
- Financial Accounting
- Constitutional Values
- Language I
- Language -II
- Human Resource Management
- Indian Financial System
- Statistics for Business Decisions-II
- Corporate Accounting
- Constitutional Values – 2
- Language I
- Language -II
- Principles of Marketing
- Organizational Behaviour
- Entrepreneurship and Start-up in Eco System
- Fundamentals of Cost Accounting
- Business Communication Skills
- Language I
- Language -II
- Strategic Management Business Regulations
- Goods and Services Tax Financial Management
- Technology for Business
- Income Tax Law & Practice- I
- Management Accounting
- Elective I – Paper – I
- Elective II – Paper – I
- Research Methodology
- Survey project
- Income Tax Law & Practice- II
- International Business
- Strategic Management
- Elective I – Paper – II
- Elective II– Paper – II
- Internship
Tech Entrepreneurship Syllabus
- Introduction to Tech Entrepreneurship
- Creativity and Innovation
- Creativity and Innovation
- Creativity and Innovation
- Product Development
- Prototyping
- MVP Development
- Value Proposition Development
- Business Model Development – Case & Plan
- Introduction to Family Business
- History and Evolution of Family Businesses
- Family Dynamics in Business
- Succession Planning
- Governance in Family Business
- Financial Management in Family Businesses
- Marketing Strategies for Family Businesses
- Conflict Resolution in Family Businesses
- Family Business and Innovation
- Globalization and Family Businesses
- Social Responsibility and Family Businesses
- Legal Considerations for Family Businesses
- Women in Family Business
- The Future of Family Businesses
- Course Review and Final Project Presentations
BCA Program Specializations
Our general BCA program stands among the best, offering additional specializations that cover the most in-demand skills, tools, and technologies.
BCA in Data Science
- BCA in Artificial Intelligence
- Enhance decision-making with strong data analysis skills.
- Hands on experience through practical learning and real time projects.
BCA in Artificial Intelligence
- Master AI-based tools and technologies.
- Building a comprehensive understanding of algorithms and AI applications.
- Students enhance career opportunities with programming languages.
Value Added Certifications
Advanced Excel
Soft Skills
Digital Marketing
Data Analytics for Business
Financial Modelling
Venture Capital & Funding Strategies
Power BI
Social Media Management & Strategy
Social Media Analytics
Cyber Security
Family Business Skills
- Leadership skills
- Build trust
- Communication
- Entrepreneurship Skills
- Creativity and Innovative
- Organizational skills
- Modernize Family Business
- & Many More
Program Outcomes
JPJ Management Studies' BBA in Family Business and Entrepreneurship program is designed to develop graduates with the following outcomes:
- Students have the opportunity to launch a new business or expand an existing one.
- Graduates can pursue careers as brand managers, market research analysts, and operations managers.
- Gain insights into the financial challenges faced by family businesses.
- Capability to create business plans and craft compelling investment pitches.
- Implement growth hacking strategies to accelerate business expansion.
- Students able to implement international business practices and adapting strategies to global market
Career as Entrepreneur
- Entrepreneurs
- Venture Capital and Angel Investor
- Social Entrepreneur
- Consultant or Mentor
- Family Business Manager
Future Studies
- Master in Computer Applications(MCA)
- Masters in Computer Management(MCM)
- Masters in Business Administration(MBA)
Admission Process
Apply Online
Submit your application by paying a fee of ₹600
Personal Interview
A personal interview with the program director
Admission Offer Letter
A selection letter will be sent via email if you are chosen after the interview.
Fee Payment
Enroll in JPJ B-School by making your first installment payment.